Dealer Website
A car dealership website built to sell
Every page is designed to capture the lead fast, so your sales pipeline stays full and your team always has the next customer to follow up with.
Four ways for shoppers to reach your dealership
Not every buyer is ready to pick up the phone. Give each one an easy next step - and every one of them lands in your CRM as a lead.
Make an offer
A hesitant buyer can put a number forward instead of closing the tab. Their offer becomes a lead your team can counter.
Contact forms
Short forms on vehicle listings and key pages, so asking a question takes seconds rather than a phone call.
Financing application
Shoppers apply for credit online, right from the vehicle they are looking at. You get a complete application to work.
Trade-in evaluator
The visitor describes their vehicle, adds photos and gets an estimate. You get the whole submission, photos included.
Lead generation
Designed to capture the lead, not just display inventory
A dealership website earns its keep when visitors become leads. Calls to action sit where buyers make decisions - on the listing, beside the price, next to the payment - so more of your traffic turns into someone your sales team can reach.
- Lead capture forms on every vehicle listing
- Leads arrive in the CRM, assigned and ready to work
- A steady stream of follow-up opportunities for your team
Easy to manage
Easy for clients, easy for your team
Shoppers fill in clear, simple forms in a minute. Your team finds every submission in one place with the details already filled in - no retyping, no digging through inboxes, no leads slipping through the cracks.
- Short forms that do not scare buyers off
- Every website lead in your CRM
- Nothing for your team to retype
Fully customizable
Your brand, your words, your website
Your dealer website carries your logo, your colours and your copy. Change text, pages and sections from the visual website manager whenever you like - without touching code and without waiting on anyone.
- Your logo, colours and branding throughout
- Edit text, pages and sections yourself
- French and English on every page
Everything else your dealer website includes
Built on the same platform as your inventory and CRM, so the tools that sell cars work together.
Financing calculator
On every vehicle listing, using your rates and your down payment. The buyer arrives already knowing the payment.
AI sales chat
Answers visitor questions around the clock from your real inventory and hours, never from data about people. It creates the lead on the first message, with the transcript, device, location and referrer, and hands over to a person when it is worth a call.
Faceted inventory search
Make, model, year, price, body, transmission and drivetrain, each with its own indexable address.
SEO-ready from day one
Every vehicle is marked up with structured data for search engines, and the site publishes a file aimed at AI answer engines.
GEO / AIO structured data
Rich structured data on your vehicles, dealership and pages, so AI answer engines can read, understand and cite your inventory.
Bilingual end to end
French and English across the whole site, not just a translate button - listings, contracts and local pages included.
Blog
Publish news, buying guides and local content from the same website manager, in French and English, to bring in more search traffic.
Live inventory, no sync
Your website reads your inventory directly. Add a vehicle once and it is on the site - there is only one database.
From first visit to follow-up
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1
They find a vehicle
Through faceted search, or straight from Google onto a listing.
-
2
They price the payment
The calculator shows the payment with their down payment in it.
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3
They reach out
An offer, a financing application, a trade-in evaluation, a contact form or a question to the chatbot.
-
4
Your team follows up
The lead is in the CRM, assigned, carrying everything they filled in.
Included in
- Growth
- Pro
- Elite
The website starts on the Growth plan. AI sales chat is included from Pro up.
See your inventory on a website built to sell
We build a demo with your vehicles in it, so you can see exactly how shoppers turn into leads.
Book a Demo